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Launch pricing — live now

Few buyers. Every single one counts.

WOW Real Estate builds the enquiry engine behind luxury developments, residential houses, apartment towers and commercial property across India. Professional creative, live ad campaigns, and a lead system built for the reality of your market — where a handful of serious buyers matter more than a thousand casual clicks.

45%of your fee goes straight back into your ads
3campaigns in every quarter
4categories across residential and commercial
20%off on a twelve-month commitment
What developers are actually trading through

Four situations. Every project is living at least one of them.

Nobody buys a home or a floor plate from an advertisement. They buy it after weeks of quiet comparison, a site visit, a conversation with family, and a decision that will outlive most of the other decisions they make. These four forces decide whether your project is the one still on the shortlist at the end of that. Name the one costing you most, and it stops being a worry and starts being a plan.

01AI PressureLevel 1 solves this
The situation

Every listing render looks identical now. The same golden-hour tower, the same empty marble lobby, the same generated skyline.

How we solve it

Human-led creative built around your actual site, your actual materials and the actual life the address makes possible — the things a generated render cannot fake and a serious buyer notices immediately. Branded assets, live campaigns, and lead tracking from the first week, so you can see which film brought which enquiry.

See Level 1 — Foundation
situation-ai
02Competition VelocityLevel 2 solves this
The situation

The project next door is closing site visits faster — not because it is better, but because it answers first and follows up properly.

How we solve it

One owned system where every enquiry lands, gets qualified against budget and intent, and gets answered while the buyer is still comparing. Dashboards show which configuration, which channel and which price band is actually converting to visits, and the quarterly Lead Evolution report tells you what to change before the next release.

See Level 2 — Growth
situation-competition
03Platform SaturationLevel 3 solves this
The situation

Portal and platform costs climb every quarter while the enquiries arriving are further from a real purchase than they used to be.

How we solve it

Stop renting your buyers by the click. Your own WOW Campaigns app puts inventory, release dates and price movements in front of an audience you own, with push notifications instead of paid impressions and real-time approvals so a new tower or a revised payment plan reaches the market the same day it is signed off.

See Level 3 — Transform
situation-saturation
04InflationLevel 4 solves this
The situation

Unsold inventory and idle cash are both losing value every month — one to holding costs, the other to quiet erosion.

How we solve it

Move a portion of that idle capital into three to ten campaigns running at once, each aimed at a different tower, configuration, price band or buyer type. Gift hampers on closed sales, and a lead pool that keeps working across the next launch instead of ending with this one.

See Level 4 — Enterprise
situation-inflation

Four situations. Four answers.

We did not build four price points. We built four answers, each aimed squarely at one of those forces. You do not have to fight all four in one launch. You have to start where it is costing you sales.

45%back into ads
Where your money actually goes

Almost half your fee is spent buying you buyers.

During the launch period 45% of every rupee you pay is deployed straight back into live ad spend behind your project. Not overhead. Not retainer. Media, pointed at the people who are actually in the market for an address like yours right now.

The rest funds what that spend needs in order to work — the films, the campaign management, the dashboards, and the qualification system that catches a serious enquiry before it drifts to the project next door.

After the launch period this reinvestment reduces to 28%. Contracts signed now hold the higher rate for their full term.

Two ways in

Build the engine — or buy a single campaign when a release demands one.

The quarterly contract is where the compounding happens, because a property buyer takes months, not days. A single campaign stands on its own too — for a tower launch, a possession milestone, a festive payment plan, an extra activation on top of your quarter, or simply a first look at how the work feels.

One-off

Single Campaign

One campaign, bought on its own, aimed at one moment in the sales cycle.

  • Starter — ₹9,999 per campaign
  • Advanced — ₹14,999 per campaign
  • Max — ₹24,999 per campaign
  • Buy it directly — no proposal needed
  • Also available as an extra alongside any contract
See single campaigns
Where the compounding happens
The engine

Quarterly Level Contract

Three campaigns every quarter, running as one system that builds on the release before it.

  • Four levels, tailored to your project — see the full plans on the main site
  • 3, 6, 9 or 12 months — up to 20% off
  • 45% of fee reinvested into your ads
  • Performance commission on closed sales
  • Prepared as a full written proposal
Request a proposal
Why property is different

Volume is the wrong scoreboard. Qualification is the right one.

In most sectors a campaign is judged on how many enquiries it produced. In property that number can be almost meaningless. Two hundred form fills from people browsing at midnight are worth less than six enquiries from buyers with the budget, the timeline and the intent to visit the site this month.

So we build the engine around qualification, not applause. Every enquiry is captured with its source, scored against budget band, configuration and readiness to visit, and tracked all the way to the outcome — visit, negotiation, closed sale, or lost and why.

That is what makes the spend defensible to a board and useful to a sales team. You stop asking whether the campaign worked and start knowing which film, which channel and which price band produced the sale.

lead-qualification

Long decisions need a system with a memory

A buyer who enquired in March and bought in September is not a failed lead — they are a normal one. The lead pool carries forward between quarters, so the enquiry you paid for in one release is still there, still tracked and still reachable when the next tower opens.

How a quarter actually runs

Three campaigns, one quarter, nothing left to chance.

A quarter is not three unrelated posts. It is one plan with three moves in it, built around the inventory you most need to move.

We start with your inventory, not our template

What is already sold, what is sticking, which configurations carry the margin, and where buyers keep falling away — at the enquiry, at the site visit, or at the payment plan. That is the brief.

Three campaigns are designed for the quarter

Each aimed at a different job — the headline launch, the slower inventory, and the investor or commercial angle in between. The films are made with AI where it is fast and human hands where a buyer would notice the difference.

Campaigns go live with real media behind them

45% of your fee is deployed as actual ad spend during the launch period, pointed at the catchment, the income band and the buyer profile your project is genuinely built for.

Every enquiry is qualified before it reaches your sales team

Budget, configuration, timeline and source are captured up front, so your team spends its hours on the buyers who can actually transact and not on the ones who were only curious.

The quarter is reviewed and the next one starts ahead

What converted to site visits gets more weight, what did not gets replaced, and the whole lead pool carries forward. The next release begins with everything this one learned.

Your buyers are deciding right now. Decide whose project they see.

Launch rates are live now. After the launch period every level rises 40% and ad reinvestment drops from 45% to 28% — but a contract signed today holds today's terms for its full length. In a market where one sale can carry a quarter, the developers who move first spend the next year compounding while everyone else is still deciding.

WOW Real Estate · part of WOW Campaigns India & United Kingdom